Dec 12, 2007

an absolute home run

Frank Luntz at Fox News reviews Governor Romney's answer on education and deems it "an absolute home run" according to his focus group's dial testing.
 
http://www.youtube.com/watch?v=AchGxcvPbQ4
 
FRANK LUNTZ: When Mitt Romney talked about education, it was an absolute home run. He united both elements of the Republican party, and not only was his language effective, but they thought that the job he did was very well communicated.  Let's take a look:
 
GOV. MITT ROMNEY: We've made the same effort in our state, actually before No Child Left Behind was passed. We test our kids. We have high standards. We teach them in English, English immersion. We say to be successful in America, you've got to speak the language of America. We also put in place incentives for kids to do well. For those that take the graduation exam, which you have to take to get out of high school, we say that you're going to get, if you score in the top 25 percent of the test, a four-year tuition-free scholarship to a Massachusetts institution of higher learning. The federal government insists on those tests and those standards and it's key. Let me continue: I think we also have to have higher pay for better teachers and people who are not good teachers ought to find a different career.
 
LUNTZ: Not good pay for not good teachers. Romney's communication of education talked about his background, and he was very effective in his presentation. 

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